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Do You Have a Lighter?

Project type

Branding

Date

June 2025

Location

Sarasota, FL

When popular social media influencer Shaunna Marijuana needed a bold, memorable identity for her weed strain testing segment on YouTube cleverly titled “Do You Have a Lighter?” she trusted me to bring the vision to life. I pitched the idea of creating a strong, unapologetic female mascot to mirror Shaunna’s own energy. That spark turned into a full-blown character universe: a logo library packed with bong-hitting, joint-rolling, attitude-packed weed icons built for everything from merch drops to animated intros. The brand isn’t just fun it’s unmistakably her. Loud, lit, and ready to blaze its own trail in cannabis culture.

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